Advanced Mobile Apps Marketing Training Course

Effective Engagement and Retention Techniques Through Apps

Please contact us for latest course dates and venue details:
Email: info@charlesmann.com.my
Or call: +60 10 425 0886

All courses last one full day, starting at 9.30am until 5.00pm. This course is 100% HRDF claimable. Download course brochure and registration form.

Clients who've benefitted

from this course include:

The leading HRDF mobile app marketing training course in Malaysia

Many experts now insist that mobile apps are as essential for businesses and organisations as websites are. With many brands now utilising mobile apps, they want to move on to the next step of ensuring that these apps create value and relevance to their clients and customers.

It is imperative for businesses to utilise the maximum benefit and impact that be gained from mobile apps. By engaging effectively with end users, brands can ensure that customers are retained through the power of mobile apps.

 

Our advanced mobile apps training course and workshop ensures you learn the principles of implementing engaging content within apps, that take advantage of device features and network capabilities to powerfully connect with users, in order to ultimately increase engagement and profitability through mobile applications. Using techniques that are innovative and set you apart from competitors will guarantee increased awareness of your products, services and value. Register for this training course by filling in our interest form.

Course Programme

  • Identifying customer types and users of apps

  • Creating engaging content

  • Identifying customer needs and requirements

  • Identifying features and services to offer in apps

  • Retention techniques within apps and how to satisfy customer and client needs

  • iBeacon and poximity based services

  • Benefits of device sensors and technology

  • Attaining sales through mobile apps

  • Mobile payment systems and future trends

  • mCommerce and associated case studies

  • Advanced mobile apps features and the opportunities they present

  • Identifying app features and services as required by customers and consumers

  • Advanced design process

  • Real world integration with digital mobile apps

  • Mobile apps relationship with offline marketing methods

  • Converting app users to customers and clients

  • Understanding measurement techniques and methods of data analysis

  • Capturing data and customer information through mobile apps

 

 
Who Should Attend

  • Web Designers and Developers

  • Sales and Marketing Staff

  • Marketing Executives

  • Junior Digital Marketers

  • Marketing Graduates

  • Business Development Managers

  • PR Professionals

  • Advertisers

  • Event Organisers and Managers

  • Promotions and Customer Service Managers

  • Online Marketers

  • Digital Strategists

  • Business Owners

Dates above unsuitable?​

Prefer bespoke training?​

Contact us for in-house and one-to-one training at no extra cost!



Or Call: 010 425 0886

Course Benefits


Following this mobile app development training course, you will understand how to:  



 

  • Plan advanced mobile apps for your business

  • Integrate mobile apps engagement techniques into your marketing and communications campaigns

  • Confidently implement retention techniques into mobile apps

  • Identify the advanced types of design in mobile apps that meet your business objectives

  • Understand the various types of mobile app users and how they relate to your business

  • Evaluate and measure performance using advanced analytics

  • Implement mCommerce and mPayments into apps for the retail experience

  • Build your mobile app presence and visibility

 

 



All delegates will receive a certificate, hard and soft copies of course materials and four weeks post course support.

How to Register

  • Online: The easiest and quickest method to register for the above course is online, by clicking on the appropriate link above. For early bird rates, confirmation and payment must be made at least one week prior to course date. No payment is taken online.

  • E-mail: Send us an email at info@charlesmann.com.my including your name, contact number and title of course you wish to register for. We will then contact you with further details and can confirm your place at the course.

  • SMS: Text us at 010 425 0886 including your name, email address and title of course you wish to register for. We will then contact you with further details and can confirm your place at the course.

  • Phone: Call us on 010 425 0886 and discuss your interest with one of our consultants.