Advanced Social Media Techniques Training Course

The Latest Trends and Strategies in Social Media Marketing

Take this Course as a Customised One-to-One Session at No Extra Cost and with No Minimum Participants Requirement!


All courses last one full day, starting at 9.30am until 5.00pm. This course is 100% HRDF claimable. Download course brochure and registration form. NOTE: Venue may be subject to change.

Clients who've benefitted

from this course include:

Social Media Workshop Kuala Lumpur
Social Media Training in Malaysia
Social Media Training Courses KL

The leading HRDF social media training course in Malaysia


There is no denying the fact that social media has become a necessary part of a businesses marketing strategy, with customers and clients relying on brands and products to have visibility and transparency online. With this expectation firmly embedded in the minds of the consumer, it is vital for businesses and brands to utilise the very latest techniques and principles in social media to keep ahead of the competition.


Our advanced social media training course is one of the best in the region and concentrates on techniques that allow high quality content production, with a variety of objectives set as targets. By learning the very latest strategies as used by leading global brands, marketers can effectively use the power of social media to greatly enhance online presence.


Using a combination of case studies, practical workshops and interactive exercises, this training course will take participants through optimum content creation techniques using a variety of social media platforms. With real world examples, attendees will benefit hands-on and learn easy to implement strategies for 2019. Register for this training course by filling in our interest form.

Course Programme

  • Social Media Platforms Overview

  • Current marketplace

  • Identifying content types and suitability

  • Creativity in content creation

  • Engagement strategies

  • Running promotions and contests

  • Creating interactive elements

  • Gathering customer data

  • Creating platform wide strategies

  • Using apps and tailored content

  • Generating conversation

  • The viral effect

  • Selecting the right platform and content

  • Identifying social media benefits and opportunities

  • Techniques for easy content publishing

  • How to use video content

  • Creating strategies to create and manage campaigns

  • Importance of measurement and analysis

  • Measurement tools and analysis

  • Synchronising campaigns with offline strategies

  • Importance of uniformity in marketing campaigns

  • Case studies of effective strategies

  • Crisis management techniques

  • Handling negative interaction and responding to complaints

  • Minimising resources when utilising online marketing

  • Paid social media marketing vs. organic techniques

  • Creating policies and house rules

  • Monitoring conversations and trends

  • Tracking sentiment and brand perceptions

  • Personalising the social media experience

  • Budgeting and allocating resources

  • Creating an developing tailored content and app


Who Should Attend

  • Web Designers and Developers

  • Sales and Marketing Staff

  • Marketing Executives

  • Junior Digital Marketers

  • Marketing Graduates

  • Business Development Managers

  • PR Professionals

  • Advertisers

  • Event Organisers and Managers

  • Promotions and Customer Service Managers

  • Online Marketers

  • Digital Strategists

  • Business Owners

Dates above unsuitable?​

Prefer bespoke training?​

Contact us for in-house and one-to-one training at no extra cost!

Or Call: 010 425 0886

Course Benefits

Following this social media training course, you will understand:  

  • The latest strategies in social media marketing

  • The techniques employed by leading brands and businesses

  • How to combine social media platforms to create strong uniform campaigns

  • How to create engaging interactive content for deployment on platforms

  • The techniques used by global brands and businesses and how it improves online engagement

  • The types of social media platforms and their specific benefits and advantages for advanced strategies

  • How to measure and analyse data and statistic

All delegates will receive a certificate, hard and soft copies of course materials and four weeks post course support.

This Advanced Social Media Marketing for Business training course is also available for registration in Ipoh (Perak), Penang, Kelantan, Terengganu, Port Dickson, Johor Bahru, Kuching (Sarawak) and Kota Kinabalu (Sarawak). Please contact us for assistance.

How to Register

  • Online: The easiest and quickest method to register for the above course is online, by clicking on the appropriate link above. For early bird rates, confirmation and payment must be made at least one week prior to course date. No payment is taken online.

  • E-mail: Send us an email at including your name, contact number and title of course you wish to register for. We will then contact you with further details and can confirm your place at the course.

  • SMS: Text us at 010 425 0886 including your name, email address and title of course you wish to register for. We will then contact you with further details and can confirm your place at the course.

  • Phone: Call us on 010 425 0886 and discuss your interest with one of our consultants.